Adroit Wins Business of the Year

The prestigious Geelong Business Excellence Awards took place on Thursday 18th August at the Geelong Arena. Over 500 of Geelong’s business community gathered to recognise the regions finest local businesses.

Not only did Adroit Insurance Group win the 2016 G Force Commercial Services (Large) Business Award, they also scooped the pool by claiming the prestigious Powercor Business of the Year.

“We are absolutely thrilled to have won our category and even more so to be named Geelong business of the year” said Andrew Locke, Adroit Managing Director. “To be recognised amongst the calibre of businesses that were nominated is truly humbling. I would like to thank our clients and the Geelong community for their continued support, and our dedicated team for their hard work. We couldn’t have done it without you.” he continued.

Head Judge Simon Flowers revealed the judging panel unanimously selected Adroit Insurance Group the outright winner of Business of the Year.

“Adroit demonstrated a number of key factors that led them to be named Powercor Business of the Year, including exponential growth in its core business and market share; a clearly defined marketing plan and community engagement plan; clear segmentation with their target market and procedures in place for analysing customer satisfaction levels; a specific culture and human resources management program which includes an emphasis on health and wellbeing of staff and a diligent approach to financial management and risks” said Simon.

The Geelong Business Excellent Awards has been established for 20 years, making it the oldest continuously running and most prestigious business awards program in Australia. The awards recognise organisations that have achieved business excellence in the Geelong Region.

Adroit Insurance Group also made it as a finalist in the Ballarat Business Excellence Awards for Customer Service and the Telstra Business Awards in the Medium Business category. They rounded off a successful month by being named Medium Broking Company of the Year at the highly regarded Australian Insurance Industry Awards. 


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